Season’s
Finale Capped an Extraordinary Year of Television
By Don Romesburg
GLAAD Publications
Manager
After a year in which the
show forever changed the face of television, viewers of Ellen were treated
to an hour long, star-studded series finale. Titled "Ellen: A Hollywood
Tribute," the episode parodied a documentary featuring 50 years of Ellen
DeGeneres making television history.
Special guests included Linda
Ellerbee, Helen Hunt, Glenn Close, Cindy Crawford, Julianna Margulies,
Jennifer Aniston, Christine Lahti, Phil Donahue, Tim Conway, Ted Danson,
Jada Pinkett Smith, Mary Steenburgen, Bea Arthur, Kathy Najimy, Woody Harrelson
and Diahann Carroll.
"Ellen DeGeneres has made
a profound and remarkable impact on our society," said GLAAD Executive
Director Joan M. Garry. "Her groundbreaking portrayal of a smart, funny
and consistently positive leading lesbian character has been a gift to
all viewers-regardless of their sexual orientation. The show's legacy is
an indelible one that Ellen and all of us will be proud of forever."
Please write DeGeneres and
let her know how much you appreciate her personal bravery and that her
sitcom has truly changed the face of television in immeasurable ways.
Ellen DeGeneres, c/o Huvane
Baum Halls, 8383 Wilshire Blvd., Suite 444, Beverly Hills, CA 90211
1997-1998
TOP TEN ELLEN ADVERTISERS:
Throughout this past year,
many Ellen advertisers have come under attack by anti-gay radical right
organizations. GLAAD's weekly "Ellen Watch" has often been redistributed
by these organizations, with the purpose of encouraging letters of protest
to the show's corporate sponsors. Since the beginning of this season,
GLAAD has been keeping a tally of Ellen's top ten most frequent sponsors.
Please contact these corporations and thank them for standing firm in the
face of pressure from a vocal minority.
Uniliver- 31 ads
Mr. Richard A. Goldstein,
President
Unilever United States,
Inc.
390 Park Avenue
New York, New York 10022
ph: 800.598.1223
fax: 212.906.4411
e-mail: corporate.relations@unilever.com
General Motors - 12 ads
Mr. John F. Smith, Chairman
General Motors
3044 West Grand Boulevard
Detroit, Michigan 48202
phone: 313.556.5000
fax: 313.556.1988
e-mail:
http://www.gm.com/tools/feedback.html
Bristol-Myers Squibb &
Walt Disney (tie) - 11 ads a piece
Mr. Charles A. Heimbold,
Jr., Chairman
Bristol-Myers Squibb Company
345 Park Avenue
New York, NY 10154
ph: 800.468.7746
e-mail:
http://www.bms.com/talktous.html
Mr. Michael Eisner, Chairman
The Walt Disney Company
Burbank, California 91521
ph: 818.560.1000
fax: 818.560.1930
e-mail: http://www.disney.com/Mail
(Note: While Disney is the
parent company of ABC, it is reported that they
played no part in the decision
to cancel the show.)
Burlington Coat Factory &
Intel (tie) - 9 ads a piece
Mr. Monroe G. Milstein,
Chairman
Burlington Coat Factory
Warehouse Corporation
1830 Route 130 North
Burlington, NJ 08016
phone: 609.387.7800
fax: 609.387.7071
e-mail: media.relations@coat.com
Mr. Gordon E. Moore, Chairman
Intel Corporation
PO Box 58119
Santa Clara, CA 95052
ph: 408.765.8080
fax: 408.765.0159
feedback form: http://www.intel.com/feedback.html
Time Warner & Volkswagon
(tie) - 8 ads a piece
Mr. Gerald Levin, CEO
Time Warner, Inc.
75 Rockerfeller Plaza
New York, NY 10019
ph: 212.484.8000
fax: 212.275.3970
Mr. Clive Warrilow, President
Volkswagon of America
PO Box 3951
Troy, MI 48007
ph: 800.822.8987
feedback form: http://www.vw.com/contact/
Warner-Lambert, Bayer &
Visa (tie) - 7 ads a piece
Mr. Melvin R. Goodes, Chairman
Warner-Lambert
201 Tabor Road
Morris Plains, NJ 07950
ph: 800.223.0182
feedback form: http://www.warner-lambert.com/feedback.html
Mr. Helge H. Wehneier, President
Bayer Corporation
500 Grant Street
Pittsburgh, PA 15219
ph: 412.777.2000
Mr. Carl Pascarella,
President
Visa,U.S.A.
PO Box 8999
San Francisco, CA 94128
ph: 650.432.3200
fax: 650.432.8100
For a listing of the Ellen
sponsors for every individual episode this
season, please click here:
http://www.glaad.org/glaad/ellenwatch/index.html
TO REPORT DEFAMATION IN THE
MEDIA - Call GLAAD's Alertline at 1.800.GAY.MEDIA
or go to the GLAAD Web Site at www.glaad.org
and report through our Alertline Online.
|