M&M’s punked Tucker Carlson with Maya Rudolph Super Bowl fake-out

It was a stunt all along!

As promised, Maya Rudolph made her debut as the official spokesperson for M&M’s during the Super Bowl on Sunday night.

Late last month, a statement posted to the candy’s official Twitter account announced that the comedian would be replacing the animated “spokescandies” that have been the face of M&M’s for decades. The message cited the “polarizing” reaction to a recent redesign of the characters as the reason for the change, and many—including LGBTQ Nation—interpreted that as a reference to performative outrage from conservatives like Tucker Carlson over the more “inclusive” character designs.

But it turns out the whole thing was a stunt. Rudolph’s Super Bowl spot featured…

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