Conservatives accuse Kellogg’s of “sexualizing its products” by selling pink Pop Tarts

They also complained about RuPaul Cheez-Its.

Photo: Kellogg Company

The far-right organization America First Legal – founded by former Donald Trump advisor Stephen Miller – filed a complaint against the Kellogg’s food company for supporting employment diversity and then went on a tirade on Twitter saying that Kellogg’s tried to “politicize and sexualize its products” to “advance an extreme social agenda.”

The letter sent to the Equal Employment Opportunity Commission (EEOC) accuses Kellogg’s of discriminating against white male employees in violation of federal law. The letter doesn’t cite any instances of paying men less for equal work or refusing to hire white employees and instead focuses on some of the company’s diversity initiatives, which include a development program for “racially underrepresented talent” and its “Chef in Residence” program, which is a fellowship for Black chefs.

The letter asks for the EEOC to investigate Kellogg’s for its “discriminatory” practices.

On Twitter, America First Legal went on a tirade about Kellogg’s being too LGBTQ+-friendly, accusing the company of…

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